Same product, better packaging

Getting your packaging data in order is one step. Improving the packaging itself is another: less material, better recyclability, more discount. Anne advises you on that, separate from any track.

Ask about packaging optimization

Who it's for

For organizations that already know their packaging data is accurate, or are working on it, and now want to know whether the packaging itself can be improved. Often a follow-up question after tariff differentiation shows that a package just misses the technical criteria for a discount.


What you get
  • Concrete advice on material choice, weight and composition
  • Insight into mono-material alternatives that improve the recyclability grade
  • An estimate of what a change could deliver in tariff-differentiation discount
  • 25 years of hands-on packaging development experience, not a generic checklist
What it isn't

Not a full redesign project and not production execution: Anne advises, your own or an external packaging designer implements it. Also not a substitute for tariff differentiation or PPWR conformity.


Format and setup

Available standalone, or as a follow-up to another track. Usually starts with an exploratory conversation about your current packaging and where the room is, followed by tailored, concrete advice.


Practical information

Cost — hourly rate, quoted

Format — standalone, or as a follow-up to another track

WhoAnne van Seters

Not sure yet whether this is relevant now? Request the free scan, and we'll map that out together.

Want to know what can be improved on your packaging?